Have you got the next podcast idea everyone needs to hear? It’s the six-million-dollar question we wanted to answer in the call out for BBC Sounds Audio Lab - a new immersive creator programme for emerging UK podcasters and audio creatives. But how do you turn a good idea into a great multi-episode series when you haven’t done it before? Why are you the best person to make it and how will you convince hundreds and thousands of people to download yours when there’s already so many to choose from? Step forward Tommy Dixon and Talia Randall, 2 of the 6 inaugural Audio Lab creators who convinced Khaliq Meer they had the answers, winning themselves funding and support to transform their visions into critically acclaimed audio stories. Making it… explores what made Talia’s ‘Blossom Trees and Burnt-Out Cars’ stand out and how Tommy’s ‘Colouring in Britain’ pipped hundreds of others to win the coveted Aria Gold Award for Best New Podcast 2023!