Brand Works Programme

Subpage Hero
Loading

Radio and podcasts: working in partnership An entertaining fireside chat featuring Radio X’s Johnny Vaughan

25 May 2022
Brand Works
Industry Pro , New Creator
Radio and podcasts: working in partnership An entertaining fireside chat featuring Radio X’s Johnny Vaughan
Today, radio and podcasts are far from being competing media. They can – and do – work in tandem to deliver fantastic multi-platform campaigns for advertisers. We’re seeing a new frontier of creative with advertisers following audiences to podcasts that create intimate, authentic settings. Ultimately, brands can be more than a sponsor – they can be part of the conversation. Sit in on a cosy fireside chat with Johnny Vaughan, host of Radio X’s 4til7 Thang, and Chris Baughen, Head of Podcast at Global, hosted by Tony McAllister, Global’s Partnership Innovation Director. Learn: Where radio and podcasting can work together How podcasts can form part of a multichannel campaign What podcasters can do to ensure that brands are showcased at their very best

CHECK OUT OUR FULL LIST OF PARTNERS & EXHIBITORS SO FAR...

SIGN UP FOR NEWS, SPECIAL OFFERS, FIRST RELEASES AND MORE.

For more information about how we handle your data, please read our Privacy & Cookies Statement
As an anti-spam measure, please type the characters you see in the image (case sensitive).