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Scale vs. Authenticity: Can Podcast Advertising Have Both?
Podcast advertising has long been powered by trust – host-read ads, loyal audiences, and authentic connections. But as the industry scales and the medium expands across platforms and formats, including video, brands are demanding efficiency, measurement, and reach. So how do you grow without losing what made podcasting work in the first place? This panel brings together a creator, brand, and platform to explore how podcast advertising is evolving globally, and how to balance scale with authenticity in a rapidly changing media landscape.
Speakers
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