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Luxury as Publisher: When Brands Become Cultural Institutions
Luxury houses are no longer simply advertisers. They are becoming publishers, producers and long-term cultural actors, investing in owned narratives across film, exhibitions, digital platforms and podcasts.
With Louis Vuitton [Extended] now established as one of the most ambitious luxury podcasts globally, this session explores how podcasting fits into a broader strategy of cultural leadership and long-term brand building
With Louis Vuitton [Extended] now established as one of the most ambitious luxury podcasts globally, this session explores how podcasting fits into a broader strategy of cultural leadership and long-term brand building
