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Transforming Podcasts Into Editorial Brands

24 May 2023
Gallery Stage
Platform Media is revolutionising the way brands and organisations think about content. Experts in driving the marketing and commercialisation of podcasts through an innovative and proven content and distribution strategy, they unleash the full power of podcasts to drive increased brand awareness and engagement. In this session, Elma Smit leads a panel of podcast superstars and World Cup winners, including Mike Tindall MBE and Emily Scarratt, to discuss the transformation of The Good, the Bad & The Rugby and The Good, The Scaz & The Rugby into market-leading, three-dimensional brands.
Chairperson
Elma Smit, Host - The Good, The Scaz & The Rugby
Speakers
Matt Sherry, CEO - Platform Media & Folding Pocket
Mike Tindall MBE, Host - The Good, The Bad & The Rugby
Emily Scarratt, Host - The Good, The Scaz & The Rugby
Shira Kilgallon, Senior Producer - Folding Pocket
Mark Huckerby, Head of Sponsorship - Vodafone
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