Indie Business Stage

Building a podcast company is one thing. Scaling it is another.  In this session, Stuart Morgan (producers of Help I Sexted My Boss) and Ruth Barnes (producers of Charlene: Somebody Knows Something) share what it really takes to move from creative success to a structured, scalable business.

From landing those first key commissions to building a team, shaping a commercial model, and managing the pressures that come with growth, this session will take a candid look at the realities behind expansion.

We’ll get into the decisions that matter most: when to scale, how to create repeatable revenue, where creators often get stuck, and what they would do differently if starting again.

Expect practical, experience-led insight on building something that can grow without breaking.

Whether you’re freelancing, running a small production company, or already growing a slate, you’ll leave with a clearer sense of what it takes to build a business, not just a show.