Execution, Targeting & Measurement: Is Podcasting ‘Growing Up’?
25 May 2023
The Studio Stage
Podcasting is growing as a channel but is it ‘growing up’ to offer the same types of execution, targeting and measurement that today’s digital buyers expect based on their ways of buying more mature digital channels? Join Acast, PWC and the LadBible group to discuss what marketers want in podcasting and how to target and measure campaigns.