James & Fuhad
Dynamic duo James and Fuhad are the hilarious best friends behind the Spotify top three podcast, ShxtsNGigs. Popularised for their viral “icks” and “Twitter hall of fame” segments, the pair speak to 18-34 year olds in the UK hungry for their unfiltered opinions on sex, relationships and pop culture.
ShxtsNGigs is a destination for culturally relevant commentary. On TikTok, they have rapidly risen to become one of the most prominent podcast channels on the platform, with content regularly generating millions of views in the space of hours. Implementing an alluring video first strategy, SNG captures the short-form video content zeitgeist that’s gripping hold of Gen Z and younger millennials.