Audio First, Video Smart
As video becomes an increasingly important part of podcast distribution, many publishers face a critical challenge: how to expand reach without undermining the economics that make audio so valuable. In this session, Sharon Taylor (Chief Revenue Officer, Triton Digital) will share a practical framework for integrating video strategically — without sacrificing monetization, data ownership, or measurement integrity. Drawing on real-world insights from leading global publishers, this session will explore how to balance platform reach with long-term revenue control.
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