Talking Podcasts 1

As podcasting transforms into a multi-platform, IP-driven and revenue sharing businesses, producers are increasingly doubling as lead creative strategists and “ideas machines” for podcast agencies and networks. Yet, compensation models remain stuck in the past. 

Join Leanne, Lily, and Helen for an empowering, no-nonsense discussion on how producers can, and should, negotiate a stake in the ideas they build. From freelancers to staff producers, this panel is about reclaiming the value of your creativity in a changing industry. 

Whether you’re an independent freelancer or a studio executive, this session offers a transparent look at the evolving standards for development, rights management, and fair compensation. We’ll provide a roadmap for producers to negotiate for more than just a fee, and for companies to build sustainable, high-growth partnerships by properly valuing their best ideas.

It will cover:

The ROI of an Idea: A breakdown of how producer-led concepts are driving direct growth and recurring revenue 

How to identify when an idea has "stake-worthy" potential (spoiler: sometimes it’s better to just take the day rate)

The Negotiation Toolkit: How to move from "work-for-hire" to securing IP stakes, revenue shares, and premium development rates

Contracts: What a "fair" development clause actually looks like in 2026

Mutual Empowerment: Best practices for companies to foster a culture of ownership that retains top-tier talent