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How Music Can Bring Stories To Life On Podcasts

24 May 2023
Talking Podcasts ‘Creator 1’
There’s more to podcasts than spoken word interviews, and monologues — and weaving a music soundtrack throughout your show to help keep listeners engaged with your stories. However, some podcasters may be hesitant to add beats to their content, as they’re worried about where to find the music and the chance of being sued for copyright infringement. To avoid all of this drama, podcasters are now turning to restriction-free music to put the fun back in soundtracking and take their content to the next level. Tom can share how podcasters can use music to add emotion or energy to their stories and dive into examples of podcasts that have grown their audiences by adding music to their content — from U.K. true crime thrillers to Swedish comedy podcasts and more. During this session, Tom and Rebecca will share how to leverage music for storytelling and their experiences with blanket licenses. They will also share how to empower creators and what's ahead for podcasting and the creator economy.
Speakers
Tom Höglund, Co-Founder - Epidemic Sound
Rebecca Grierson, Vice President of Podcasts - Artie Audio
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