Why Podcasting Is Vital In A War Zone: Creating Evergreen Content In Turbulent Times
24 May 2023
Talking Podcasts ‘Business’
In war-torn Ukraine, misinformation is rife. Power Lines: From Ukraine to the World takes an in-depth look at the news and sources experts in the fields of economics, politics and national security while also shining a spotlight on the personal experiences of those affected by the war. In this talk, you’ll hear from Message Heard and host Jakub Parusinski about how they created the show’s hybrid format. By weaving first-hand accounts with deeper analysis and interviews, the show has become an evergreen snapshot of the conflict. With the fast-changing political situation in Ukraine, the team has been able to stay create relevant and timely episodes while also shining a light on the greater personal impact of this war on its people.