As podcast advertising continues to mature, brand suitability and contextual targeting have become both topics of concern and opportunity for revenue for advertisers looking to confidently grow their presence. In this session, Sharon Taylor, Executive Vice President of Podcast and Content Delivery will present insights and data from Sounder, the AI-powered audio intelligence platform, to provide attendees with practical tools and strategies for curating inventory across podcast campaigns with a particular focus on long-tail podcast scalability. The session will explore how technology platforms and tools are evolving to meet advertisers’ brand suitability requirements while maintaining the unique value proposition of podcast advertising. Through real-world examples and implementation strategies, attendees will gain actionable Insights into contextual targeting, curation, and content analysis tools to enable better podcast advertising at scale.