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Podcast Programmatic Buying: What’s Changed and Where the Future is Headed

21 May 2025
Brand Works Stage
Brand
Hear from the experts in this fireside chat featuring representatives from some of the world’s largest, most recognizable multimedia companies, podcast networks, and podcast hosting marketplaces. AdsWizz will facilitate a broader conversation on the rise in programmatic and how the time is now to scale podcast investment through programmatic buying. This session will cover the execution of podcast programmatic buying on 3p DSP and provide attendees with a set of best practices for media buying for podcasts. Brands that adopt programmatic technology as a scalable marketing solution will be at the forefront as digital audio continues to innovate and evolve.
Chairperson
Anne Frisbie, SVP, Global Enterprise Commercial Business - AdsWizz

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