In a world where we're all trying to reduce screen time, parents in particular turn to audio to entertain and educate children. Exploring the current landscape and opportunities within the children's audio market, this session looks holistically at podcasting for kids.

Founder of multi-award-winning podcast company Mags Creative, Hannah Russell, is in conversation with Polly Evans, Senior Audio Production Manager at tonies. tonies delivers Today with tonies, a daily podcast for children aged 4-6 years old, to homes across the country. The show was recently awarded a Bronze award at the ARIAS.

Hannah and Polly share data from the success of this daily children's podcast and look at the market more widely, providing insights and takeaways for those looking to enter the market.